Unica Corporation · Waltham, MA United States · (NASDAQ (GM): UNCA)
Competitive Landscape
The US economy heavily influences business spending for software products. The success of programming companies depends heavily on strong technical expertise. The success of packaged-software companies depends on technical expertise and good marketing. Small software companies compete mainly by developing packaged products in small niches or producing custom products for individuals. Many small companies form alliances with larger ones to market their products. The packaged software industry is capital-intensive: average annual revenue per worker is about 360,000. The custom programming industry is relatively labor-intensive: average annual revenue per worker is about $175,000. To read the full description, subscribe now.
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Top Unica Corporation Competitors
| Companies | Location |
| Aprimo, Incorporated | Indianapolis, IN |
| Oracle Corporation | Redwood City, CA |
| SAS Institute Inc. | Cary, NC |
Who are Unica Corporation's Competitors?
From refining your strategy to uncovering new opportunities, solid information about a company’s competitors can be critical. Hoover’s subscribers have access to a complete analysis of Unica Corporation's main competitors with details in key categories.
 Call Now at 866-464-3202 or Click here for a Free Hoover's Trial! |
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| Competitor on file | Greenbelt, MD |
| Competitor on file | Indianapolis, IN |
| Competitor on file | San Mateo, CA |
| Competitor on file | Orem, UT |
| Competitor on file | Walldorf, Germany |
| Competitor on file | Miamisburg, OH |
| Competitor on file | Portland, OR |
| Competitor on file | Cambridge, MA |
| Competitor on file | Islandia, NY |
Industries Where Unica Corporation Competes
- Customer Relationship Management, Marketing & Sales Software
- Computer Software
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