Merlin Entertainments Group Limited · Poole, Dorset England
Company Description
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This link will open in a new window Merlin Entertainments Group casts its spell on tourists looking for amusement. The company is a leading operator of amusement parks and other entertainment venues with about 60 attractions in a dozen countries. It runs the LEGOLAND chain of theme parks with four locations in Europe and the US, along with the well-known Madame Tussauds wax museums. Other operations include Alton Towers Resort, the SEA LIFE aquariums in Europe, and the giant Ferris wheel known as The London Eye. Formed in 1999 through a buyout of Vardon Attractions, Merlin Entertainments is controlled by private equity giant The Blackstone Group . With a more than 10% stake, LEGO Holding is also an investor. To read the full description, subscribe now.
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Key Merlin Entertainments Group Limited Financials
| Company Type | Private Headquarters |
| Fiscal Year-End | December |
| Annual Sales (mil.) | $4.2 |
| Employees | 150 |
Merlin Entertainments Group Limited Executives
17 executives listed for Merlin Entertainments Group Limited's Poole, Dorset location.
| Title | Name & Bio | Contact |
| Chairman | Peter Phillipson | Network |
| CEO | Nick Varney | Network |
| CFO | Andrew Carr | Network |
Competition
Competitive Landscape for Merlin Entertainments Group Limited
Demand is closely linked to the health of the economy, especially consumer income. The profitability of individual companies depends on good marketing. Large companies can build expensive rides and have economies of scale in operations and advertising. Smaller companies can compete by serving smaller markets or offering special rides. The industry is labor-intensive: annual revenue per employee is about $90,000 for large parks, $50,000 for arcades. To read the full description, subscribe now.Top Merlin Entertainments Group Limited Competitors
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