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Dacia Group · Bucharest Romania

Company Description

133-137 Calea Floreasca, Sector 1
Bucharest
71401-1
Romania (Map)
Phone: +40-24-850-0000
Fax: +40-24-850-0076
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    Looking for transportation in Transylvania? Look no further than Dacia Group. The company is the leading carmaker in Romania and is a subsidiary of France's Renault. The company's models include the Logan (small sedan and crossover vehicles) and the Range (compact pickup truck available in 2- and 4-door models). The company built about 20,000 cars in 2004, 88,000 in 2005, nearly 100,000 in 2006, and more than 100,000 in 2007. Dacia's low-cost, entry level products are sold more than 40 countries. Dacia is key to Renault's strategy for expansion in central and eastern Europe. To read the full description, subscribe now.
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    Key Dacia Group Financials

    Company TypeSubsidiary

    Headquarters
    Fiscal Year-EndDecember
    Employees11,486

    Dacia Group Executives

    3 executives listed for Dacia Group's Bucharest,  location.
    TitleName & BioContact
    ChairmanJacques ChauvetNetwork
    Vice ChairmanConstantin StroeNetwork
    Director GeneralFrançois FourmontNetwork

    Competition

    Competitive Landscape for Dacia Group
    Demand is driven by employment and interest rates. The profitability of individual companies depends on manufacturing efficiency, product quality, and effective marketing. Large companies have economies of scale in purchasing and marketing; smaller companies can compete by focusing on specialized markets. The industry is capital-intensive: average annual revenue per employee is nearly $2 million. US-based automakers compete with numerous foreign rivals, including companies such as Toyota, Honda, and Nissan that have extensive auto assembly operations in the US. Through stateside manufacturing capacities and exports to the US, foreign carmakers collectively have about half of the US market. US auto manufacturers' financial positions have deteriorated dramatically in recent years. The "Detroit Three" (Chrysler, Ford, and GM) have suffered from import competition and high cost structures. High gas prices, few small car offerings, and near record-low consumer demand during the late 2000s recession drove Chrysler and GM into bankruptcy, where their debts were restructured. Chrysler and GM also received billions in loans from the US and Canadian governments. Ford, which has joined GM and Chrysler in various government incentive programs but has not received direct federal investment, avoided bankruptcy largely due to more than $20 billion in secured and unsecured loans it took out in 2006. To read the full description, subscribe now.
    Top Dacia Group Competitors
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