Athleta Corporation | Company profile from Hoover's
 
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Athleta Corporation · Petaluma, CA United States

Company Description

1450 Technology Ln., Ste. 150
Petaluma, CA
94954
United States (Map)
Phone: 707-559-2200
Fax: 707-769-2610
    More Companies in: Petaluma, California
    More Companies in These Related Industries: Mail Order Retailing
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    Athleta Corporation is all about being comfortable while you work up a sweat. The company makes and sells women's athletic wear (tops, pants, sports bras, swimwear, hoodies and jackets, shoes) and related accessories (fitness gear bags, socks, hats) through its catalog and Web site. As the company has grown, Athleta has debuted more sportswear including dresses as well as extensive lines of accessories and lifestyle items, such as CamelBak hydration gear and sports watches. More than 90% of the direct marketer's staff is women. Athleta, which was founded in 1998, was acquired by Gap Inc. in 2008 for $150 million. To read the full description, subscribe now.
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    Key Athleta Corporation Financials

    Company TypeSubsidiary

    Headquarters
    Fiscal Year-EndJanuary
    Employees110

    Athleta Corporation Executives

    3 executives listed for Athleta Corporation's Petaluma, CA location.
    TitleName & BioContact
    President and CEOJoseph TenoEmail
    VP Merchandising and Product DevelopmentKelly CooperEmail
    Information Technology ExecutiveAnita BaldwinEmail

    Competition

    Competitive Landscape for Athleta Corporation
    Demand is driven by consumer income and demographic trends. The profitability of individual companies depends on unique product designs and effective marketing. Large companies have some advantages in brand recognition, but small companies can compete effectively by building unique products. To read the full description, subscribe now.
    Top Athleta Corporation Competitors
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