Hoover's Announces Hoover's Pro Plus
FOR IMMEDIATE RELEASE
New Subscription Offering Permits Information Downloading Directly from Hoover's Online
AUSTIN, TEXAS - May 22, 2002 - Hoover's, Inc. (Nasdaq: HOOV), a leading provider of business information, today announced Hoover's Pro Plus, a new subscription offering and major enhancement to its Hoover's Online (www.hoovers.com) service.
Hoover's Pro Plus subscribers can now search Hoover's Online and download contact and company records. They can use the data to manage contacts, create reports for competitive analysis, and compile targeted marketing and sales lead lists. The proprietary Hoover's Online database includes authoritative, continuously updated information on more than 160,000 corporate executives at more than 18,000 private and public companies worldwide.
"Our customers need accurate contact information in an easy-to-use electronic format. This is what they'll get with Hoover's Pro Plus downloading," said Russell Secker, Hoover's executive vice president of marketing. "Hoover's Pro Plus is cost-effective and fast. It generates call lists of qualified contacts so busy professionals can target the prospects that resemble their best customers. Initial customer feedback has been overwhelmingly positive."
"Hoover's Pro Plus downloading is quick and accurate," said Brian Gordon with Segue Software. "I have used Hoover's for a long time, and the ability to export searches was the only functionality I still needed. This is a huge addition to the Hoover's Online service and allows subscribers to save vast amounts of time. There is no more shuffling data around. We can focus more on the task at hand."
Jenny Koniencki with Primavera Systems said, "Hoover's Pro Plus downloading is awesome. The new feature worked really well for me. I was very pleased at how fast and easy it was."
About Hoover's, Inc. - The Business Information Authority(tm)
Hoover's, Inc. (Nasdaq: HOOV) is a leading provider of business information. Hoover's publishes authoritative information on public and private companies worldwide, and provides industry and market intelligence. This information, along with advanced searching tools, is available through Hoover's Online (www.hoovers.com), the company's premier online service that helps sales, marketing, recruiting and business development professionals and senior-level executives get the global intelligence they need to grow their businesses. Hoover's business information is also available through corporate intranets and distribution agreements with licensees, as well as via print and CD-ROM products from Hoover's Business Press. Hoover's investors include AOL Time Warner (NYSE: AOL), Media General (NYSE: MEG), and Knowledge Universe. Hoover's is headquartered in Austin, Texas, and has offices in New York City and San Francisco.
"Safe Harbor" Statement under the Private Securities Litigation Reform Act of 1995: This press release may contain forward-looking statements relating to future events or results that involve risks and uncertainties, including statements regarding the expected benefits of the company's new product enhancements. Among the important factors which could cause actual results of Hoover's to differ materially from those in the forward-looking statements are the market demand and acceptance of new and enhanced services, the success of new features and tools from Hoover's Online, the retention of subscribers and customers, ability to attract new subscribers and customers, competition, economic conditions specific to the Internet, as well as general economic and market conditions and other factors described in Hoover's reports and documents filed from time to time with the Securities and Exchange Commission, including its prospectus and recent 10-K and 10-Q filings.
Contacts
L Glass
Hoover's, Inc.
512-374-4500
lglass@hoovers.com
