Hoover's Adds 12 Million Records With New Company Lookup Service

FOR IMMEDIATE RELEASE

AUSTIN, Texas -- March 30, 2001 - Hoover's, Inc. (Nasdaq: HOOV), a leading provider of online business information, tools, and content integration and syndication technology, today announced an agreement with Dun & Bradstreet (D&B) to integrate D&B's company lookup service within Hoover's Online (www.hoovers.com), the premier online information resource for businesspeople. The addition of this information makes it possible for Hoover's Online users to easily look up information on more than 12 million U.S. companies supplied by D&B.

Each of the D&B records on Hoover's Online consists of a select set of information, including company name, address, phone number, line of business, employee and revenue estimates, and primary contact name and title. Hoover's will also have news and mapping functions available for each company and will continue to provide its users with the option of buying more in-depth, value-added D&B business information and credit reports on a pay-per-view basis.

"Hoover's Online provides users with our own proprietary coverage of more than 17,000 companies. This is maintained by our editors who focus on providing accurate and timely information on the largest and most influential companies," said Patrick Spain, Hoover's CEO. "By integrating this new information, we will be able to offer our users a more comprehensive collection of select content, expanding our ability to deliver significantly more answers to queries about companies, industries and the people who lead them."

"We're sure that our audience will appreciate and benefit from these 12 million records, which include many small and medium sized businesses," said Jani Farlow Spede, senior vice president and publisher of Hoover's Online. "Our new search functionality will include this new information so that users can perform sophisticated searches with a number of criteria, and not just by company name or state, as is the case with other sites."

About Hoover's, Inc.

Hoover's, Inc. (Nasdaq: HOOV) provides online business information, tools, and content integration and syndication technology to help businesspeople get their jobs done. Hoover's information is available through its destination sites Hoover's Online (www.hoovers.com) and the company's other sites in France, Germany, Italy, Spain and the U.K., through syndication and co-branding agreements with more than 30 other online services, and through customized applications developed for enterprise information portals, corporate intranets and business-to-business vertical and content sites. Hoover's investors include AOL Time Warner (NYSE: AOL), Media General (AMEX: MEG.A), NBC -- a unit of General Electric (NYSE: GE), and Knowledge Universe, through its Knowledge Net Holdings and Nextera Enterprises (Nasdaq: NXRA) units. Hoover's is headquartered in Austin, Texas, and has offices in London, New York City and San Francisco.

"Safe Harbor" Statement under the Private Securities Litigation Reform Act of 1995: This press release may contain forward-looking statements relating to future events or results that involve risks and uncertainties, including statements regarding the expected benefits of strategic relationships, future services and new products. Among the important factors which could cause actual results of Hoover's to differ materially from those in the forward-looking statements are the market demand and acceptance of new and enhanced services, the success of new features and tools from Hoover's Online and Hoover's Media Technologies, the retention of subscribers and customers, ability to attract new subscribers and customers, competition, economic conditions specific to the Internet, as well as general economic and market conditions and other factors described in Hoover's reports and documents filed from time to time with the Securities and Exchange Commission, including its prospectus and recent 10-K and 10-Q filings.

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